neatplay-appoints-sarah-stellini-as-chief-commercial-officer

Neatplay appoints Sarah Stellini as Chief Commercial Officer

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Neatplay Ltd, the iGaming venture builder, has announced it has appointed Sarah Stellini as Chief Commercial Officer.  Sarah joins the Neatplay team from Hero Gaming, where she served as CEO and Commercial Director for the last two years. She brings a decade of experience in the iGaming industry, having also previously held leadership positions at Betsson Group including as Head of Marketing and Head of New Business, and at Catena Media. The role is the first C-level appointment made by Carla Maree Vella, who was appointed CEO of Neatplay earlier this year. Commenting on Sarah’s appointment, Carla commented: “With the addition of Sarah, Neatplay kicks off its journey of strengthening its core leadership team. Sarah’s dedication, energy and passion make her an organic fit to the highly entrepreneurial culture that Neatplay fosters. Sarah’s strong industry experience coupled with her deep-seated multi-market knowledge makes her the perfect fit for ensuring that Neatplay’s ambitious plans are anchored in robust commercial targets. Knowing her data driven mindset and her ability to very strategically position brands I can’t wait to work together to achieve the next milestones for Neatplay’’

Sarah commented: “I am incredibly enthusiastic about this new chapter with Neatplay, where the vision is broad, truly international and innovative. There are already exciting markets being lined up, with the opportunity for even more through the new partnerships we are building. What also excites me is not just the company’s roadmap, and the clear path for personal growth, but also the opportunity to work alongside a fellow Maltese female leader like Carla.”

In addition to lining up more senior candidates into its leadership team, Neatplay continues its search for highly strategic marketing partners across a number of geographies to add more innovative brands alongside the brands it already supports today.

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Aviatrix enters Georgia market

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Aviatrix has entered the fast-growing Georgia market, after gaining certification to provide its award-winning NFT-based crash game in the country.

The certification allows Aviatrix to supply its game to operators in Georgia for the first time. One way operators in the market will be able to gain access to the game is via the Slotegrator platform.

Anton Yarash, COO at Aviatrix, said: “Gaining certification in Georgia underlines Aviatrix’s commitment to entering regulated markets. We are achieving this in less than a year since first launching, which shows just how quickly the game has gained popularity. We’re also excited to partner with Slotegrator to bring Aviatrix to operators in Georgia.”

Aviatrix plans to launch in other regulated markets in the coming months. The news of its successful entry into Georgia follows its participation at the recent SBC Summit Tbilisi.

Victoria Lambroza, account manager at Aviatrix, said: “This was a fantastic opportunity for Aviatrix to exhibit at SBC Summit Tbilisi and showcase the game to operators across the region. Now we are certified in Georgia, I’m looking forward to working closely with operator partners to help drive growth in this unique country, which I am proud to call home.”

Aviatrix is a pioneering NFT-based online casino game designed to boost player engagement via innovative new gaming mechanics. Since it was released last year, it has achieved huge global success, and now attracts more than 40,000 daily active users worldwide.

The feature-packed title is fully customisable and regularly updated, as well as being supported by network tournaments, the most recent of which boasted a one million euro prize pool.

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REEVO and Habanero Turn up the Heat in New Partnership

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REEVO, the B2B content and aggregation platform, has partnered with Habanero. This collaboration will open up new opportunities for REEVO’s extensive network of partners and bring a wide range of thrilling games.

Habanero, since its establishment in 2012, has risen to prominence as a global leader in gaming development. With an impressive portfolio of over 150 titles, the company has gained recognition for its captivating graphics, immersive gameplay, and proprietary mathematics, which sets its slots apart in a competitive market.

The synergy between REEVO and Habanero is driven by a shared passion for delivering top-tier gaming experiences. Both iGaming providers also share the commitment to releasing two new high-quality slots each month, spanning a wide range of themes and captivating gameplay.

Habanero’s recent collaborations with tier-one operators, including Entain, Sisal, and Betway, reflect its commitment to offering premium gaming content.

In addition to its renowned slot portfolio, Habanero provides API solutions such as its sophisticated promotion tool, Jackpot Race™. This innovation has been effectively utilised by operators in regions with a strong land-based history to transition seamlessly into the world of iGaming.

The partnership between REEVO and Habanero will empower REEVO’s network of partners with an expanded and diverse portfolio of games that will captivate players worldwide. By integrating Habanero’s offerings into the REEVO platform, partners can differentiate themselves and provide their customers with an even more comprehensive gaming experience.

Petra Maria PoolaHead of Sales, REEVO, said: “We’re excited to partner with Habanero, an iGaming leader, to expand our reach. Habanero’s diverse, boundary-breaking games and their rapid expansion is admirable. This partnership will enhance our platform, differentiating our partners and captivating players worldwide. Together, we look forward to a bright future.”

REEVO has on boarded 80+ partners, offering 8000+ games, including slots, table, crash and  live gaming experiences. This extensive collection is sourced from esteemed third-party suppliers. Continuing their commitment to improvement, REEVO plans to add more than 20 new game providers in 2023 and over 60 in 2024.

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Kambi Group plc agrees sportsbook partnership with sports media and betting giant LiveScore Group

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Long-term partnership will see Kambi’s cutting-edge sportsbook power the group’s LiveScore Bet and Virgin Bet online sportsbook brands globally

Kambi Group plc (“Kambi”), the world’s trusted sports betting partner, has signed a long-term agreement to provide its sportsbook to the LiveScore Group of companies, comprising one of the world’s leading sports media platforms and two online betting brands.

Following a competitive selection process, Kambi’s sportsbook will power the LiveScore Bet and Virgin Bet brands globally through the provision of Kambi’s high-performance sports betting platform, range of managed services and suite of award-winning products including AI-powered trading and Bet Builder.

The operator’s in-house product teams will also utilise Kambi’s open APIs, as well as leverage Kambi’s powerful incentives tools and bespoke bet offer specials to create a unique user experience for its global user base.

The agreement between Kambi and LiveScore Group’s LiveScore Betting & Gaming is expected to contribute material revenue for Kambi starting H2 2024, growing in line with LiveScore Group’s roll-out into current and future markets.

Formed in 2019 following a spin-off from Gamesys Group, LiveScore Group is the operator of renowned sports media brand LiveScore, the leading real-time sports data provider and streaming service, with more than 50 million daily users across 200-plus territories.

LiveScore Group’s sportsbook brands, LiveScore Bet and Virgin Bet, are currently active in several markets across the globe, including a strong presence in the UK, and the deal currently spans the Group’s subsidiaries in Gibraltar, Malta and Nigeria. The Group has plans to expand the LiveScore Bet brand further in partnership with Kambi, as it replaces its existing third-party sportsbook technology. The new Kambi-powered sportsbook should begin to be rolled out across multiple markets from Q1 2024.

Kristian Nylén, Kambi CEO and co-founder, said: “With well-established sportsbook brands in several markets, an immensely popular media platform that acts as an effective acquisition channel, and an experienced leadership team, LiveScore Group has all the ingredients Kambi looks for in an operator. In partnering with Kambi and integrating our sportsbook, LiveScore Group will have the quality and trusted sportsbook it requires to fulfil its ambitious growth plans and we’re delighted to be supporting them on that journey.”

Sam Sadi, CEO at LiveScore Group, said: “We are thrilled to join forces with Kambi, the premier independent sportsbook provider, as we look to accelerate our growth in the global sports betting market. By combining the strengths of Kambi’s technology with LiveScore Group’s world-class sports betting brands, media assets and in-house product teams, I believe we are ideally equipped to create truly memorable experiences for our users.”

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Hireroo and TalentXD merge, aiming to help iGaming firms expand internationally

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Recruitment agency Hireroo has announced its merger with TalentXD, a boutique recruitment and talent advisory house focused on the iGaming sector. This strategic partnership heralds the creation of a new iGaming recruitment service, adding a new Executive Search vertical to Hireroo’s existing Recruitment Agency vertical. With this merger, the company will be able to expand its footprint into new markets, placing iGaming talent in Scandinavia, Europe, and Africa.

Leading the charge is Kim Gehrke, TalentXD’s founder and seasoned professional in iGaming recruitment, who has been appointed CEO. With more than a decade of international recruitment experience, Kim’s deep understanding of the industry’s nuances will drive the company’s strategy. Speaking about his candidate-centric approach, Gehrke emphasised, “In the fast-paced world of iGaming, personal connections matter. I pride myself on building lasting relationships, remembering the professional journeys of those I interact with. With the combined strength of Hireroo and TalentXD, we aim to elevate the candidate experience in iGaming recruitment to unparalleled levels.”

TalentXD’s extensive track record of supporting European companies in recruitment and HR projects, as well as diverse markets like Africa, brings a wealth of knowledge to this merger. “iGaming companies are always exploring new markets. Having first hand experience in recruiting for countries with diverse HR landscapes adds a unique edge to our merged entity, making us a go-to solution for iGaming businesses looking to expand internationally,” Gehrke added.

Justin Paul Anastasi, the force behind OverPWR, the VC owner of Hireroo, shed light on the merger’s timing. “The iGaming industry is ever-evolving, and this partnership with TalentXD allows us to leap ahead, harnessing Kim’s expertise to supercharge our executive search function in this domain in Europe and beyond. The expanding gaming industry in Africa presents a golden opportunity for us to bridge the gap between Gaming companies and the rich talent pool the continent offers.”

referon-to-showcase-state-of-the-art-affiliate-platform-at-sigma-malta-europe-2023

ReferOn to Showcase State-of-the-Art Affiliate Platform at SiGMA Malta Europe 2023

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State-of-the-art affiliate management platform ReferOn will showcase the most modern platform for iGaming affiliates at SiGMA Malta Europe from November 14 to 16

ReferOn, the state-of-the-art affiliate management platform that launched in February this year looks forward to exhibiting at this year’s SiGMA Malta Europe from November 14 to 16 and welcoming existing and prospective partners at stand 2138 in Malta’s Mediterranean Maritime Hub.

Following on from its standout appearance at the SBC Summit in Barcelona and recent agreements with 2rbo Affiliates and 247Partners, ReferOn is looking forward to expanding its partner network by showcasing the latest features and updates it has brought to its platform.

Affiliates and program managers from across the iGaming industry will be able to discuss and experience the unique features that ReferOn offers.

* Dynamic Reporting: Affiliates are able to collect all their traffic data in a single report and get up-to-date analytics in one click. With ReferOn, affiliates get all their reports in one place, providing them with enhanced control and ease of use.

* Company Grouping: No matter how many users are licensed with ReferOn, they don’t need separate logins for their accounts. Instead they can manage them all under a ‘master’ account and follow each account’s key metrics or view information across the whole organization.

* Simple Reward Flow: Rewarding is made easy with ReferOn’s easy-to-launch reward schemes that are flexible and can be customized. Whether they are looking at independent deal calculators (IDC) to offset reward plans within the same account, users can choose reward levels for their affiliates in a minute.

* Dashboards: All this information is produced in simple data-driven dashboards that are easy-to-use and enable powerful and fast reporting.

“ReferOn is a state-of-the-art platform with a number of unique functions that help elevate affiliate management needs,” the Technical Team Lead for ReferOn, David Harris, said. “Reach out to us to learn how it can help you.”

“The ReferOn platform is all about optimization and helping our partners maximize their revenues and operations,” the Product Manager for ReferOn, Vlad Bondarenko, said. “This functional consistency delivers scalable infrastructure, quicker load and response times and being able to handle traffic spikes without affecting performance.”

Come and meet ReferOn at stand 2138 and find out how to take your affiliate game to the next level.

gaming-realms-live-with-admiral-casino-in-the-uk

Gaming Realms Live with Admiral Casino in the UK

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Gaming Realms, a leading provider of mobile-focused gaming content, has made further strides in the United Kingdom (UK) after adding its portfolio of Slingo games to Greentube’s Admiral Casino.

The partnership sees Gaming Realms significantly strengthen its presence in Europe’s largest online gambling market where its library of unique content has a big fan following.

Best-performing titles including Slingo Sweet Bonanza, Slingo Starburst, Slingo Reel King and Slingo Da Vinci Diamonds are now available, all offering a unique mix between slots and bingo.

Admiral Casino, a Greentube brand, offers a wide selection of online slots from the industry’s most esteemed developers and the partnership with Gaming Realms will see the operator bolster its entertainment offering.

The UK is a key market for Gaming Realms and the supplier has recently partnered with several prominent operators in the region as it continues its impressive growth trajectory in Europe and beyond.

“The UK is an important market for us and taking our content live with Admiral Casino, a well-respected and established operator in the space, is a fantastic achievement,” the Chief Commercial Officer for Gaming Realms, Gareth Scott, said. “Our games are continuing to grow in popularity in the UK and we are thrilled to take further market share and reach new audiences with this deal.”

“Gaming Realms’ content is a perfect addition to our online casino as it combines numerous popular elements that appeal to a wide demographic of players,” the B2C Operations Director for Greentube UK, Richard Poole, said. “We are always looking for new and unique titles to introduce to our customers and Gaming Realms ticks all the boxes.”

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Gaming Americas Weekly Roundup – October 23-29

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

The PGA TOUR and DraftKings Inc. held a ceremonial ribbon cutting at the DraftKings Sportsbook at TPC Scottsdale, with former Arizona Cardinals legend Larry Fitzgerald placing the ceremonial first bet.

Acres Technology has appointed David Bain as its Chief Financial Officer. Mr. Bain spent the last 25 years as a senior research analyst and managing director of corporate finance at several investment banks, most recently at B. Riley Securities.

Rivers Casino Philadelphia, in collaboration with local elected officials and community leaders, presented the Penn Treaty Special Services District (SSD) with $1 million to support ongoing reinvestment in the community. Through grants the SSD makes to community organisations, the casino funds are used to benefit residents of Fishtown, Northern Liberties, Olde Richmond and South Kensington.

Tipico has launched a new proprietary online casino platform, available across the state of New Jersey. With the technology developed in-house for a growing audience of players, Tipico’s updated iGaming platform merges the concepts of a fun and fresh UX often found in “social casino” into its “real money” offering.

The National Council on Problem Gambling (NCPG) announced the recipients of the Fall 2023 Agility Grants. In this round, a total of $176,000 in funding will be granted to five organisations in support of programmes dedicated to advancing problem gambling prevention. The NCPG Agility Grants serve as a vital resource for nonprofit organisations engaged in problem gambling prevention.

The Louisiana Gaming Control Board has unanimously granted LRGC Gaming Investors, an affiliate of The Cordish Companies, the necessary regulatory approvals required to become a gaming operator in the State. The approval clears the way for Cordish to finalise the acquisition of Diamond Jacks Casino & Hotel in Bossier City and begin its transformation into a world-class Live! branded casino resort and entertainment destination.

FanDuel TV’s daily news-breaking NBA show “Run It Back” returned with new co-host and 3-time NBA Sixth Man of the Year award winner Lou Williams. Williams joins the “Run It Back” team that includes Emmy-winning host Michelle Beadle, NBA Insider Shams Charania and former NBA star Chandler Parsons.

Partnerships

FanDuel, North America’s premier online gaming company and an Official Sports Betting Partner of the National Basketball Association (NBA), has become the only U.S. sports betting operator offering fans three months of NBA League Pass. The sportsbook is also introducing an exciting new product feature that will help fans bet on key moments in a game in real-time to start the season.

Scientific Games will continue to provide the Kentucky Lottery with digital customer relationship management services for up to four years through a recent contract extension. Since the company’s digital CRM programme launched in 2021, the Kentucky Lottery’s online sales programme has experienced an impressive 179% growth. Kentucky is ranked among the Top 15 lotteries in the world for instant game per capita sales.

Make-A-Wish and Fanatics announced a first-of-its-kind partnership in which Fanatics will become the wish- granting organisation’s “Official Sports Partner.” Through the partnership, sports-related wishes in the US will be granted under the co-brand of Fanatics Make-A-Wish.

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Beats and EA SPORTS FC™ team up to bring new game integrations featuring Erling Haaland

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Culture and sports powerhouses Beats and EA SPORTS FC™ have teamed up to bring fans an energetic new campaign featuring Erling Haaland and exciting in-game integrations for EA SPORTS FC 24. Fans that play FC 24 by November 1 will earn Founder status and gain access to rewards, featuring, for FC 24, an exclusive permanent Erling Haaland item in Ultimate Team™, custom digital Haaland-inspired Beats Studio Pro Viking vanity in VOLTA Football™, and more throughout FC 24 and beyond*.

The striking :30 campaign spot for the Beats x EA SPORTS FC collaboration, built entirely within EA’s proprietary Frostbite™ engine, celebrates Haaland, EA SPORTS FC™’s first ever cover athlete and Beats’ most recently announced brand ambassador.

To create the ad, EA SPORTS FC™ remixed scenes of Haaland from Beats’ inspiring new global campaign (The King & The Viking) through the Frostbite engine – the same gameplay engine that delivers The World’s Game in lifelike detail and brings a new level of immersion to each match in EA SPORTS FC 24.

Beats in EA SPORTS FC™ 24:

  • Play EA SPORTS FC 24 by November 1st to earn Founder status and rewards including, for FC 24, an exclusive permanent Erling Haaland item in Ultimate Team™, custom digital Haaland-inspired Beats Studio Pro Viking vanity in VOLTA Football™, and more throughout FC 24 and beyond*.
  • Coming in December 2023 – In FC 24 Player Career mode, players can purchase virtual Beats headphones with their in-game salaries to earn Personality Points that elevate their performance in-game. Further along in their career, players can also become a Beats Ambassador for additional salary and in-game PlayStyles benefits. In Manager Career mode, players will be able to assign Beats inspired kits to their custom created clubs.
roobet-celebrates-nippon-baseball-championship-with-$1,000,000-free-to-play-contest

Roobet Celebrates Nippon Baseball Championship with $1,000,000 Free-to-Play Contest

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Roobet, the pioneering entertainment company and next-generation crypto brand, is thrilled to announce its official launch in the Japanese market.

This exciting expansion coincides with the highly anticipated season opening of the Nippon Professional Baseball League (NPB) on October 28. As the season kicks off, Roobet is ready to bring a fresh wave of innovation and excitement to Japanese sports and esports enthusiasts.

To celebrate, Roobet is hosting a $1,000,000 Pick’em contest on Roobet Picks, the company’s free-to-play platform. Baseball and esports fans can participate to test their sports knowledge, make predictions, and compete for life-changing prizes – at no cost, other than perhaps a bruised ego.

The Roobet brand has a proven commitment to fostering crypto and web3 innovations, curating a strong sense of community empowered by competitive connections, and leveraging cutting-edge technologies to make experiences seamless and fun. Roobet.fun, as a pillar brand, exemplifies this mission by providing a player-centric, free-to-play experience on an immersive and secure platform.

A Roobet spokesperson stated: “We couldn’t be more excited to bring Roobet to Japan! Japan has a rich gaming and esports culture, and we’re here to pioneer completely new ways for Japanese fans to engage with their favorite sports and esports. Our $1,000,000 Pick’em contest is just the beginning of what we have in store for our friends all across the world – get ready!”

The million-dollar Pick’em contest is set to become a highlight in the Japanese gaming calendar, but Roobet Picks has more to offer – with a wide array of predictor quizzes covering various competitive sports globally, including the Nippon Professional Baseball League (NPB), the US’ National Football League (NFL), Ultimate Fighting Championship (UFC), boxing, the English Premier League (EPL), and esports such as the Roobet Cup and a Daily Game, with more leagues and competitions to be added soon.

With Roobet.fun catering to those trying out crypto or simply enjoying free-to-play games, and Roobet.com continuing its industry-leading innovation in the crypto gaming space, the Roobet brand is redefining the entertainment landscape and leading the way in inclusive and creator-led gaming.

*Roobet.fun is available in Japan and worldwide except the United Kingdom, Australia, North Korea, Ukraine, Romania, Serbia, India, Philippines, Malta, and Iran, and in all US states and territories except Kentucky, Florida, New York, Washington and Nevada.