Affilka by SOFTSWISS Announces 200 Partnerships

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Affilka by SOFTSWISS celebrates 200 brands in its portfolio that leverage the affiliate marketing platform to expand their reach and improve visibility. Hitting this milestone proves that in 5 years the platform has evolved into a strong and reputable iGaming partner with deep expertise in affiliate management and tracking software development.

2022 has been a memorable year for the award-winning platform. Having launched  75 new clients over the past 12 months, Affilka is now a reliable partner for 200 brands. November was the most rewarding in launching new projects, with as many as 20 new additions. There are now over 105,000 affiliate accounts registered with affiliate programs running on the platform, with a lot more expected to come in 2023.

Affilka provides services to a variety of different fiat and crypto casino and sportsbook brands based on third-party iGaming platforms. The roster of renowned partners that have gone live with Affilka throughout the year includes such iGaming players as – part of’s investment portfolio,, which is licensed and regulated by the Hellenic Gaming Commission, by, and The latter, developed and run by the Playbook Engineering betting platform, is licensed and regulated by the UK Gambling Commission. 

In addition, 2022 brought Affilka 4 noteworthy incoming migrations, including and

Anastasia Borovaya, Head of Affilka by SOFTSWISS, comments on the achieved results: “This year has become the most productive in connecting new operators for almost 5 years of Affilka’s existence. Our client portfolio has grown 60% compared to December 2021. This significant team result is well supported by Affilka’s ‘Best Affiliate Tracking Software’ title won at the SiGMA Balkans & CIS 2022. We’re extremely grateful to every client who chooses us to do business with. Your trust and support encourage us to perform our best!”

Next year, Affilka’s team is planning to enhance scripts and procedures used for migrating brands from third-party or own software to make the process simpler and quicker. Moreover, in 2023 Afiillka will integrate with various newB2B platform providers. As for now, besides the SOFTSWISS Casino Platform, Affilka has working integrations with Advabet, True Label, Novateq, Playbook Engineering and Easyrocket and some other B2B brands.


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