Stats Perform Extends Long-term Official Statistics Partnership for Premier League, EFL and SPFL

Reading Time: 2 minutes


  • Sports AI & content giant, home of famous Opta brand, will continue to collect and distribute detailed data for 3,000 matches per season across top-flight English and Scottish football
  • Includes exclusive official data for broadcast, media, fantasy and professional teams and official Player Market data for betting

 Sports tech leader Stats Perform, home of pioneering sports data brand Opta, announced it has extended its 10 year-long exclusive official rights deal with Football DataCo until the end of the 2024/25 season to collect detailed event data for the major English and Scottish football leagues, including the English Premier League, and distribute it to the world’s media, fantasy, broadcast and professional teams.

Stats Perform also renewed the rights to distribute:

Official Player Tracking Data to Premier League, EFL and SPFL rightsholders, that will provide deeper viewer insight into on- and off-the-ball action;

AI-powered Official Insight Data to broadcasters and media; and Official Player Market Data to licensed sportsbook and daily fantasy operators, to power pre-game and in-play betting on player statistics like the now-ubiquitous shots-on-target.

Stats Perform Chief Commercial Officer, Alex Rice, said: “At Stats Perform we are committed owners of our large, deep Opta football data API. We think carefully about how and what we collect, how we store the data, but more importantly how we distribute and use it to help our customers tell more memorable stories about the on-field action. We continue to develop new statistics like possession value, expected pass completion and momentum that deepen fans’ emotional connections to the teams and players they follow, across all platforms and channels, and make the games matter more. We are honoured that our investment in collecting, generating and distributing the fastest, most accurate detailed data with the utmost professionalism has again been recognised by Football DataCo. ”

“It was an easy decision to extend the long-established FDC partnership with Stats Perform,” said Adrian Ford, FDC General Manager. “The value of data in building trusted fan and bettor experiences continues to grow, and that enhances the reputation of our competitions, wherever they are enjoyed. Opta is a key enabler for all the Leagues’ stakeholders and fans, who want the best data and insights.”

The English and Scottish football official data rights form part of Stats Perform’s extensive official media and betting data portfolio which also includes major football European leagues like Spanish La Liga, French Ligue 1, Italian Serie A, German Bundesliga and numerous other global competitions and sports.

Stats Perform’s Opta data is also widely used by teams, broadcasters and journalists including as part of its innovative PressBox product suite and Pro Tools.

Get involved!

Get Connected!
Connect with like-minded people, start groups, share files and documents, create group video meetings, attend conferences, and more.


No comments yet