Kinguin sees 25% customer growth in one year as PC gamers hunt for better value games

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  • Kinguin’s customer base grew from 10 million to 12.5 million in a single year
  • The cost of video games software has increased by 43% since 2008
  • Battlefield V, Final Fantasy X/X-2 HD Remaster and Minecraft Java Edition were the three best selling PC titles on in 2021

Kinguin is today celebrating reaching 12.5 million registered customers globally, an increase of 25% YOY, just one year after hitting the 10 million milestone. With prices of PC titles now at an all-time high – the cost of video games software has gone up by 43% since 2008 – customers are turning to the open marketplace in their droves to buy their AAA PC titles for less.

As well as revealing its milestone news, Kinguin also shared information on its customer spending habits from the last year. The company has revealed that first-person shooter game Battlefield V was the best selling AAA PC title on its site. Hot on its heels was Japanese role-playing game Final Fantasy X and Final Fantasy X-2 HD Remaster, with popular sandbox game Minecraft Java Edition making up the top three. It’s not just value games customers are looking for either – Windows 10 Professional OEM Key sales sold twice as much as Battlefield V showing how this shift to source great value software transcends games.

Kinguin Acting CEO, Robert Kalbarczyk, said, ‘This is a huge milestone for us and we’re absolutely thrilled to have surpassed 12.5 million customers globally. The last couple of years have been challenging for everyone but our community has found playing their favourite games a welcome escape. While console fans have always felt the pinch when buying AAA titles, PC games are now closing the gap. We have always put our customers first and will continue to do everything we can to make sure they can get what they want at the best price possible.”

In total there are more than 86,000 products listed on with approximately 1,200 new items introduced each month. These can be bought globally using over 150 payment methods, including PayPal, credit cards, BitCoin, Orange Mobile and PayU payments.

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