Matchbook is delighted to announce Horse Racing trainer Olly Murphy as their new Brand Ambassador. A one-time assistant trainer to Gordon Elliott, Olly is fresh from his most successful season, accumulating over £1.1 million in prize money from 92 winners with a 17% strike rate. The Stratford-upon-Avon based trainer will be producing regular video and written content, including a behind-the-scenes style video series titled ‘The Other Side Of The Fence’.
Speaking this week, Murphy said: I am really excited to be teaming up with Matchbook and to have the opportunity to produce some innovative behind-the-scenes content. A huge amount of work goes into getting a horse to the races, and the opportunity to fully showcase the goings on at Warren Chase Stables is one that I’ve been keen on for some time. Matchbook have always been exceptionally supportive of British Horse Racing, and I’m proud to be associated with this up-and-coming brand.
Matchbook CMO Eric Hegarty: Olly represents the next generation of trainers and has been earmarked for future success by some of the shrewdest pundits in the game. We’ve begun working on a video series with Olly in the last few weeks. We aim to give racing punters an all-access view of what it takes to be a Racing trainer encapsulating a season-long journey from Olly and his team’s perspective.