TonyBet signs up with Leander

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Leander hails platform and content deal

Leander Games has announced its latest deal with TonyBet which will see the growing operator add the roster of proprietary and third-party content launched.

The deal will see the Estonian-based operator plugged in to Leander’s leading LeGa RGS platform.

TonyBet was established by the high-profile poker player Tony G, otherwise known as Antanas Guoga, and is licensed by the UK Gambling Commission. It has been growing rapidly in recent years.

Steven Matsell, CEO at Leander Games, said the move was another significant step for his company.

“It’s great to see another big name added to our roster of clients,” he said. “We are excited about the partnership and what we can bring to the TonyBet offering.”

Games include Leander’s very own hits Ave Caesar, Kraken and Wild West Zone, the latter featuring Leander’s innovative concept ‘Dynamic Ways’, together with the company’s latest release, Mad Monsters.

A spokesperson at TonyBet added: “We’re very happy to be working with Steven and his team at Leander. They offer a huge range of great content that we know will excite our player base.”


Lithuania Prohibits Gambling Promotion

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Lithuania’s parliament has passed a law that bans gambling promotion activities in all forms. The parliament passed an amendment to the effect on the country’s Law on Gambling, with 105 votes in favour and 14 abstentions.

With the new law coming into the effect, gambling operators will not be allowed to conduct gambling trials, distribute gambling chips, perform other promotions, or offer gifts and discounts.

The new law came into effect after sustained public campaign against the gambling operators in the country, who faced accusations of not following Covid-19 protocols.

One of the campaigners Aurelijus Veryga, of the Lithuanian Farmers and Greens Union, welcomed the new amendment: “It is a type of activity that costs too much for some people in terms of health and not just money.” told MPs.

Virginijus Dauksys, the director of the Gaming Control Authority, had said that the the Covid-19 crisis worsened the situation of the gambling industry in the country. He confirmed that the authority had received many complaints about gambling operators for not fulfilling their obligations and delivering on their promises made while inviting people to gamble.

The passing of the law expectantly drew a bitter reaction from the gambling fraternity. Mantas Zakarka, a representative of Lithuania’s National Gambling and Gaming Business Association, said that the ban would prevent entry of new operators into the market and would boost shadow businesses.


IMG ARENA to bolster football offering with additional Croatian rights package

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IMG ARENA, a leading sports betting service and content hub, is to expand its Croatian football offering following with an expanded agreement covering data and video for all domestic league and cup competitions to its existing partnership with the top tier Croatian First Football League from the 2022/23 season.

IMG ARENA’s multi-year agreement with Endorphin Magine Ltd will see it package data and live footage for betting and gaming operators to offer to their customers. Endorphin Magine Ltd signed a 10-year broadcast and production deal with the Croatian Football Association (HNS) in 2020, commencing from the 2022/23 season.

Mark Wrigley, Rights Director at IMG ARENA, said: “Croatian football is an excellent product within our portfolio and one we know will be popular. We’re pleased to have boosted our offering with this extended partnership as we continue to build out a rounded product range that includes top football content from around the world.”

David Johnson, CEO at Endorphin Magine, said: “With a first-class product that has been incorporated by sports betting brands globally, we have seen the value that IMG ARENA has delivered for Croatian football. We look forward to increasing that with this deal which significantly extends the partnership in scope and duration.”

Croatian football continues to grow in popularity and has held a top-20 ranking in UEFA’s club coefficients since 2013/14, with Dinamo Zagreb its most successful team. IMG ARENA’s other high profile football properties include the English FA Cup, Italian Serie A, Coupe de France, and the MLS in America.

Headquartered in London, IMG ARENA works with more than 470 leading sportsbook brands worldwide to deliver live streaming video and data feeds for more than 45,000 sports events annually, as well as for on-demand virtual sports products including the UFC Event Centre. In 2020, more than 210 million hours of IMG ARENA content was watched by 69 million unique viewers around the globe. IMG ARENA’s clients include the ATP, UFC, European Tour, PGA Tour, the FA, and Serie A.


MARE BALTICUM Gaming Summit announces its main sponsors, Nordic Gambling, Altenar, Singular and ConnectPay

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MARE BALTICUM Gaming Summit 2021 will be hosted in two virtual Meetups and is backed by loyal sponsors


The #hipthers are excited to announce the sponsors’ list at the 2021 Virtual edition of MARE BALTICUM Gaming Summit.

As announced earlier, the 2021 edition MARE BALTICUM Gaming Summit will be split into two separate meetups.

The industry shareholders can choose to attend the two meetups that are planned the following way:

  • Baltics Meetup – 13 May
  • Nordics Meetup – 18 May

You only need to register once to receive access to the meetings and the recordings. You can register for free here

The full program of the conference is available on the following link:

Leading gambling industry experts, regulators, operators, and connected service providers are expected to give speech during the conference and we would like to give thanks to the sponsors of the event.

You can read the descriptions of the companies who are supporting the conference as sponsors:

Nordic Gambling is the only legal firm in the Nordic countries that specializes in gambling-related law such as licensing, compliance advice, and public affairs.

They have gained extensive experience in the industry from working with operators, suppliers, service providers, and government regulators. Their team has been closely involved in the development of the law and regulation in a number of European jurisdictions, including Denmark and Sweden.

The partners of Nordic Gambling are recognized among the leading legal experts in the gambling industry and are qualified to assist you with whichever legal issue you may encounter.

The team at Nordic Gambling is also very pleased to announce that they have contributed a section on Sweden, first published in the latest version of the International Comparative Legal Guide to Gambling 2020. You can read that chapter here.

Singular has 10+ years of experience working with Tier 1 iGaming operators. Singular Product Portfolio includes a comprehensive and flexible iGaming platform, Sports Betting Platform with market leading features alongside a Retail solution and a Casino Core with 7000+ casino games. The three pillars of the company are: reliability, flexibility and innovation which are the founding blocks of the company’s way of work reflected in the corporate slogan BE OUTSTANDING.

Altenar is a provider of sportsbook services to licensed gaming operators. Ranging from “software-only”​ product offers to the provision of a fully managed sports betting platform stack, Altenar offers proven stability coupled with flexible and personalized service.

Their software is developed and operated in-house, whilst being powered by premium quality data feeds.

You can view their latest video on the following link:

ConnectPay is the fastest growing Electronic Money Institution (EMI) in Lithuania – the leading fintech hub in continental Europe – providing banking services for internet based companies. By offering smooth onboarding and boutique banking experience ConnectPay has established a strong clientele featuring numerous Tier 1 gambling companies. Strong focus on different legal jurisdiction specifics enables Connectpay to make compliance work for their clients not against them.


For further sponsorship/speaking and marketing inquiries, make sure to reach out to Andrada Marginean (B2B Sales Executive at Hipther Agency).

For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency).

To receive constant updates, subscribe here:


Latvian Parliament Rejects Amendments to the Law on Gambling and Lotteries

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The Latvian parliament has decided to reject amendments to the Law on Gambling and Lotteries. The proposed amendments would have been used to limit gambling in the country.

These amendments were developed by members of the New Conservative Party and KPV LV. Saeima deputy Juris Jurašs urged other members of the parliament to support this legislative draft, commenting that about 80,000 people in Latvia suffer from gambling addiction and for 15,000 of them this problem is severe.

He believes the proposed amendments would become a small step towards forming a healthier society.

“Gambling halls in Latvia are a lasting disease that certain people rich, it needs to be treated,” he said.

Jurašs stressed in particular that the gambling situation is critical. After the parliament had rejected the legislative draft Saeima deputy Krišjānis Feldmans from New Conservative Party wrote on his Twitter profile that Attīstībai/Par! political party is a plague for Latvian politics, commenting how the party voted against limiting gambling.

35 Saeima deputies voted in favour of passing the draft to the Budget and Finance Committee, 15 voted against and 27 deputies abstained. And so the legislative draft was rejected somehow.

The annotation mentions that the purpose of the proposed amendments is limiting the number of gambling locations in Latvia and reducing the negative effect gambling has on public health and people in general.

The legislative draft explains that people who participate in gambling and lotteries are subjected to an excessive addiction risk. Gambling addiction or a pathological need to engage in gambling is characterised with frequent gambling episodes, which quickly become the person’s main point of interest, impacting his or her social, professional, and family values, as well as negatively impacting his or her finances.

According to the study performed by SKDS in 2016, 26% of respondents who engaged in gambling in the past 12 months admitted having situations when gambling took over so much of their life that the outside world ceased to exist to them for some time.

The legislative draft also proposed making it so that casinos would be permitted only in four or five-star hotels in Latvia.

The annotation mentions that studies show that localization or limitation of gambling halls and casinos is one of the ways to limit and reduce problematic gambling habits.

It was also planned to impose a limit on open hours of gambling halls.

Deputies also proposed prohibiting alimony avoiders from engaging in gambling. The Maintenance Guarantee Fund Law already provides multiple restrictions for debtors to motivate them to fulfil their duties – pay alimony and provide their children with finances.


Lithuanian Regulator Issues Fine for Illegal Ads on Basketball Website

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Lithuania’s Gambling Supervisory Authority has fined an employee of a digital media business for placing illegal gambling ads on basketball news and information website Krepš, after a court confirmed its authority to take action.

The site was found to be hosting gambling ads with slogans and animated backgrounds, and featuring promotional bonuses, all of which are prohibited under Lithuanian regulations. These ads also lacked the mandatory warnings required in gambling ads.

The regulator said that Krepš had been a “refuge for illegal gambling advertising for several years.” This, it explained, was due to the site being registered outside of Lithuania, making it difficult to enforce advertising regulations.

However, the Vilnius City District Court ruled that advertising gambling in a way that contravenes Lithuanian law on the site is not permitted, as the site targets Lithuanian customers.

“With gambling advertised on Krepš, law-abiding Lithuanian portals found themselves in an unequal situation, and citizens were illegally encouraged to participate in gambling,” the regulator explained.

After conducting an investigation, the Gambling Supervisory Authority determined that the ads were placed by a business named UAB All Media Digital, which provides advertising services for websites. As a result, the employee responsible for placing the ads was fined €1500.


Tom Horn Gaming continues Latvian charge with SynotTip

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Tom Horn Gaming has deepened its Latvian footprint after taking its portfolio of award-winning slot games live with SynotTip, an operator brand powered by SYNOT Interactive, part of the SYNOT Group.

SynotTip runs on a platform provided by a Czech content aggregator and platform provider SYNOT Interactive and is lauded as one of the biggest operator brands in Latvia, with a number of new players steadily growing every day.

Through the agreement with SYNOT Interactive, the operator’s users are now able to enjoy Tom Horn’s popular titles like 243 Crystal Fruits, The Secret of Ba as well as some of the most recent additions.

Ondrej Lapides, CEO at Tom Horn Gaming said of the partnership: “Combining our strong product and the local competence of SynotTip allows us to confidently look forward to strengthening our presence in Latvia. Our focus on high quality content and superb technology aligns well with our new partners.

We already see that our products are in huge demand among Latvian players and we’re looking forward to catering to their increasing appetite for an exciting online gaming experience that is safe and fair going forward.”

“We’re extremely happy to onboard Tom Horn Gaming as we continue to improve our content offering with exciting new titles that appeal to local audiences. Tom Horn Gaming is a leading igaming supplier in many markets, including the Baltics, and its expertise in slot provision coupled with a profound knowledge of the local player preferences is a guarantee of success.

We’re sure this will be a long-lasting and fruitful partnership and together we will grow our footprint in many regulated markets for years to come, “ added Michal Hýbl, CEO at SYNOT Interactive.


OneTouch launches live casino product with Bombay Club

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Mobile-first provider partners with premium brand to create industry’s most compelling live games

Mobile-first games developer OneTouch has partnered with VIP casino Bombay Club to launch a series of new online live casino products as it continues to expand its innovative iGaming portfolio.

Bombay Club High Roller Studio, part of the Coingaming Group, is an Estonia-based live casino studio designed to provide the ultimate luxury entertainment experience to VIP players.

The product provides 16 premium quality Roulette, Baccarat and Blackjack tables, giving the option of multi-table betting alongside an innovative live chat function enabling interaction between players.

The crypto-compatible offering can be enjoyed at a faster pace than traditional live dealer games, featuring a luxuriously designed betting area and a dedicated VIP room with distinct rewards and promotions.

The multichannel release fills a gap in the live dealer market for mobile-first products, retaining the single-touch interactivity for which OneTouch’s game collection is known.

Petra Maria Poola, Head of Business Development and Operations at OneTouch, said: “Providing a real-life land-based casino experience to players on the move, we’ve created a world-class set of live dealer games within a lavishly designed betting area for those in search of authentic casino interaction.

“With lockdown restrictions gradually lifting across the globe, demand for mobile content that can be enjoyed on the go is rapidly rising, and we’re here to deliver for players and partners alike.”



Entain Secures Regulatory Approvals for Enlabs Acquisition

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Entain has confirmed that it has secured all the necessary approvals from the relevant competition and gaming regulatory authorities for the takeover of Enlabs.

As a result, the condition for the completion of the group’s offer regarding the receipt of all necessary regulatory approvals has been met. However, the firm has yet to gain the approval of all Enlabs shareholders.

Entain initially made a public cash offer of £250 million to the Entain shareholders to tender all shares in the operator on 7 January 2021. This represented an offer of SEK 40 per Enlabs share.

However, although company Chairman Niklas Braathen approved the bid, one of the key shareholders in the Baltic firm, US-based hedge fund Alta Fox, criticised the offer as having “materially undervalued the company.”

The FTSE 100 firm has subsequently increased the offer price to SEK 53 per share, valuing Enlabs at around €365 million, and further stated that the bid “is final and will not be increased.” Additionally, the group’s proposed buyout currently has the “irrevocable” approval of 51% of Enable shareholders.

Upon acquiring the relevant regulatory approvals, Entain stated that it “reserves the right to extend the acceptance period of the offer as well as to postpone the date of settlement.”


Slotmill games certified for Lithuania

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Slotmill has had its games certified to meet the regulations in Lithuania. Slotmill has previously certified its games for Lativia and Estonia and the addition of Lithuania further demonstrates Slotmill’s commitment to meet local regulations.

Founder Johan Ohman said: “In addition to last week’s announcement, it is extremely encouraging to gain certification also for Lithuania. At Slotmill, quality is of utmost importance and we feel that meeting local regulations aids in achieving the quality we desire.”