partnerships – Page 23

Black Cow Technology and HITSqwad Evolving Jackpots

November 20, 2023 Published by EuropeanGaming.eu

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Jackpot slot developer using technology provider’s sophisticated OGA Jackpots platform to bring new player experiences to the market

Black Cow Technology, the provider of the Open Gaming Architecture (OGA), an advanced software platform that empowers operators and suppliers to innovate and take ownership of the experiences they provide to players, has hit the jackpot with its latest partnership.

Under the deal, jackpot game developer HITSqwad is using Black Cow Technology’s innovative OGA Jackpots platform to build custom, secure jackpot engines that support unique in-game and reporting features across its portfolio of jackpot slots and games.

OGA Jackpots is a fully customisable jackpot server for B2B suppliers and aggregators as well as B2C operators and allows them to create any kind of jackpot to sit on top of any game offered to players.

Black Cow Technology’s OGA Side-Bet framework has also allowed HITSqwad to develop its first Blackjack Side Bet title with a soon-to-launch jackpot-based side bet in the pipeline.

But that’s just the start, HITSqwad is using OGA Jackpots to pack its product roadmap with several new and exciting jackpot features that will be delivered over the coming months as the studio continues to establish itself as one of the leaders in jackpot content.

The deal builds on the existing partnership between Black Cow Technology and HITSqwad, with Black Cow Technology having developed the studio’s game engines using its smart Jackpot Game Development Kit.

“We love working with HITSqwad; it is a perfect example of an organisation being enabled to push boundaries because of OGA’s flexibility, reliability and speed of development,” the founder of Black Cow Technology, Max Francis, said. “What HITSqwad is doing with our OGA Jackpot platform is incredible and is exactly what the technology has been designed to do. And that is the freedom for studios and operators to think big and then deliver a great product and a compelling experience to the player.

“We already have a successful partnership with HITSqwad, which used our GDK for its game engine but this extended agreement allows both parties to really hit the jackpot.”

“We have bold ambitions to become the leader in jackpot content but we need smart technology to bring our ideas and concepts to life,” the Chief Executive Officer for HITSqwad, Charl Geyser, said. “In Black Cow Technology and its OGA Jackpots platform, we have the tools we need to do this.

“We have been working with Black Cow Technology for some time now and the scope and scale of its technologies are second to none. Black Cow Technology is a very important partner for us and we look forward to continued success as we keep bringing new and exciting jackpot experiences to the market.”

SuperWorld Partners with Tilia to Power its Digital Economy

November 20, 2023 Published by EuropeanGaming.eu

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SuperWorld, the virtual world mapped onto the real world and Tilia, the leading payment platform for digital creator economies, announced a strategic partnership that introduces SuperWorld’s new in-game currency SuperWorldX (SWX), turning on monetization features for its virtual real estate in real world locations and offering a plethora of benefits to SuperWorld users.

SuperWorld is a virtual world in augmented reality (AR), digitally mapped over the surface of the Earth. Plots of SuperWorld land are represented as digital assets corresponding to real-world space. Owners of SuperWorld virtual real estate can activate monetization from ticket sales, digital commerce, e-commerce, advertising and gaming on their virtual real estate properties. Any user in SuperWorld can explore and create AR content, engage in the virtual real estate marketplace, create and share digital assets that unlock real-world utility or build digital twins of their physical property.

“SuperWorld is a gateway for mainstream users to benefit from the power of all the new technologies that are transforming our world. Our mission is to build a virtual world that enhances people’s real lives and with the purpose of positively impacting Earth,” said Hrish Lotlikar, CEO of SuperWorld. “Our partnership with Tilia will help us power our digital economy in SuperWorld and enable our SuperCitizens to buy and sell virtual items and services seamlessly.”

The Tilia integration enables virtual real estate owners in SuperWorld to earn SuperWorldX from ticket sales to live sports, concerts and theater events from their partnership with SI Tickets by Sports Illustrated, which will enable them to receive cash for accumulated in-world currency.

Users in SuperWorld can also earn the in-world currency SuperWorldX for taking actions including buying virtual real estate, creating and sharing content, creating business profiles, digital twins, and daily prizes for visits to the map.

SuperWorldX will also enable users to engage with brands they love and to enable peer to peer commerce.

‘We are pleased to support SuperWorld and their unique business model,” said Brad Oberwager, CEO of Tilia LLC. “Tilia was built to provide the customization necessary for the many different virtual, creator-based economies that are being launched every day.”

OlyBet Becomes Premium Partner of Euroleague Basketball Until 2025

November 18, 2023 Published by EuropeanGaming.eu

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Euroleague Basketball, the premier basketball league in Europe, announced its extended partnership with OlyBet, one of Europe’s leading gaming, sports and entertainment brands. OlyBet is the new Premium Partner for both the Turkish Airlines EuroLeague and the BKT EuroCup until the end of the 2024-25 season.

This follows the success of the partnership between Euroleague Basketball and OlyBet at the 2023 Turkish Airlines EuroLeague Final Four in Kaunas, Lithuania. Over the next two seasons, OlyBet will get the equivalent of a front-row seat at EuroLeague and EuroCup games, with the brand’s name being given a prominent position for all things related to Euroleague Basketball. OlyBet will also become the new Premium Sponsor for both of Euroleague Basketball’s competitions – the Turkish Airlines EuroLeague and the BKT EuroCup – in Lithuania, Spain, Estonia and Latvia until the end of the 2024-25 season.

In order to maximise the partnership, Euroleague Basketball and OlyBet Group will develop a list of activations focused on the digital ecosystem and the fan experience. Through these initiatives, EuroLeague and EuroCup fans have the chance to further increase their engagement with Europe’s two top club basketball competitions during the season.

“We are excited to strengthen our ties with OlyBet Group, a dynamic and forward-thinking partner that shares our passion for European basketball. I’ve witnessed the incredible impact of OlyBet Group’s involvement in European basketball firsthand. This extended partnership promises an exciting future for fans and the sport alike,” Paulius Motiejunas, CEO of Euroleague Basketball, said.

“We are driven by a shared vision of elevating the sports entertainment experience for fans. This partnership with Euroleague Basketball marks a significant milestone in our journey, and we are committed to delivering thrilling sports moments. Together with Euroleague Basketball, we are excited to set new standards for engagement and entertainment in European basketball,” Corey Plummer, CEO of OlyBet Group, said.

Bingo Brand Tombola Sponsors Return of Deal or No Deal on ITV

November 18, 2023 Published by EuropeanGaming.eu

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Britain’s biggest bingo brand tombola has confirmed its sponsorship of the highly anticipated return of Deal or No Deal, set to hit ITV and ITV X from 20 November 2023, every Monday to Friday at 4 pm.

To mark the sponsorship, tombola is injecting new life into the Deal or No Deal experience by introducing an exclusive game on the tombola app—The Banker’s Bonus. Priced from only 5p, it boasts one of the best Deal or No Deal scratch offerings on the market, allowing players to win top prizes of £1000 with just a £2 stake. This unique game won’t be found anywhere else, making it an exciting addition for fans and players alike.

James Board, Marketing Director at tombola, said: “We are excited to be part of the on-air resurgence of Deal or No Deal and delighted to work with Banijay to bring our player community new games. We can’t wait to see what the future holds for this new series and our partnership with ITV.”

As part of this sponsorship, tombola’s idents will seamlessly wrap around the ad breaks in the show. These idents will feature two tombola players, represented by mobile phones, engaging in lively discussions about the live happenings on the show, mirroring the vibrant community atmosphere found in tombola’s game chatrooms.

Deal Or No Deal, with its cult status from the 90s, remains the number one game show broadcast on TV in Spain, Italy, Denmark and the Netherlands. Its return to the UK screens after seven years is expected to draw an audience of 1.7 million.

Frank & Fred Launches Brazil’s First Zimpler Go Integrated Casino

November 18, 2023 Published by EuropeanGaming.eu

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Casino brand Frank & Fred announces the integration of Zimpler Go, a player registration and payment solution created by financial scale-up Zimpler, into its platform. The collaboration with Zimpler enables Frank & Fred to pioneer the Brazilian market by its Zimpler Go offering, that promises a remarkable fusion of swift account creation using CPF (Individual Taxpayer Registration) with a streamlined KYC (Know Your Customer) process, Pix payments and instant payouts.

This venture with Zimpler not only positions Frank & Fred at the forefront of gaming industry innovation in Brazil but also significantly enhances the brand’s player-centric approach, delivering a seamless, secure and exhilarating gaming experience.

Under its Malta Gaming Authority (MGA) license, Frank & Fred must adhere to a robust regulatory framework, and the brand steadfastly upholds a commitment to player protection. The integration of Zimpler Go amplifies the brand’s ethos of providing a trusted and compliant gaming environment, while also unlocking a host of new possibilities to captivate the vibrant Brazilian gaming community.

Zimpler Go is revolutionary both for the merchant and the end-user. To create an account, a player simply needs to provide his/her mobile number and a password. That mobile number is then linked to the player’s account and CPF, mitigating the risk of fake account creation. Once set up, the player can now make instant deposits and withdrawals.

Regulatory compliance is another strong point of Zimpler Go. The system checks if a player is a Politically Exposed Person (PEP) or under sanctions in the EU and Latin America.

Johan Strand, CEO at Zimpler, said: “We are excited at this new partnership and for the opportunity to support Frank & Fred to enter the Brazilian regulated market. It’s exciting to work with such an experienced team, always pushing to improve customer experience. Zimpler Go is the tool they need to meet and exceed their customers’ expectations and position themselves as a top tier iGaming platform in Brazil, while being fully compliant with local industry regulations.”

Johan Königslehner, Director at Frank & Fred, said: “The partnership with Zimpler propels us into exciting terrain. The Brazilian market holds a realm of possibilities, and with Zimpler by our side, we’re poised to redefine the gaming narrative. The Zimpler Go model has already proven to be effective in the Nordics and we anticipate it will resonate well with what the Brazilian gaming community will expect from iGaming operators. We look forward to exploring this venture with Zimpler and setting a new benchmark in the industry.”

CT Interactive’s content is live in Spain with Casino777

November 17, 2023 Published by EuropeanGaming.eu

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T Interactive’s content is now live in Spain exclusively with Casino777. Through this deal, Casino777’s customer base will have access to CT Interactive’s games.

Lachezar Petrov, CEO of CT Interactive, expressed his excitement about this partnership, stating: “We are proud that we have our content live in Spain. For us, it is a pleasure to work with Casino777 and to expand our reach and strengthen our stronghold in the regulated European markets”.

With this deal, Casino777 will have exclusive access to CT Interactive’s games, including Big Joker, 40 Treasures, Lucky Clover, Fluf Tails, HOT 7’s X 2, Monkey Sevens, Full of Luck, Fire Dozen, Treasure Hill, Three Nymphs, Dark woods, 40 Mega Slot, Chilli Fruits and many others.

Milena Tsankarska, Head of Business Development at CT Interactive, said: “This partnership is an important step for our brand, because through it, CT Interactive will establish its presence in the Spanish market. For Casino777, offering exclusive games from CT Interactive will help the operator attract new players and retain existing ones”.

Daniel Rafael Mustatea, Business Operations Specialist at Casino777, added: “We are honoured to partner with one of the leading operators not only in Bulgaria but worldwide. We are sure that this would be a mutually beneficial partnership”.

PA Betting Services Signs Deal with CopyBet, Extending Reach with Innovative Operators

November 16, 2023 Published by EuropeanGaming.eu

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PA Betting Services cements its position as preferred partner to trailblazers with CopyBet deal

PA Betting Services (PABS) has agreed a deal to provide horse racing content to innovative United Kingdom (UK) sportsbook CopyBet.

CopyBet is a relative newcomer to the UK sports betting market, having launched its sportsbook offering in the second half of 2021. As well as offering a range of sports betting markets, it also has a unique tipster offering with players able to automatically copy the bets of leading tipsters or even become tipsters themselves.

The partnership will see horse racing offered to CopyBet’s player base for the first time with its players now able to access a competitive offering of UK racecards, race-day fixed odds and results, all powered by the market-leading racing distribution platform of PABS.

“With our own roots firmly planted in tipping and sports copywriting, it was refreshing to work with an operator that has such a unique way of boosting and rewarding both tipsters and ‘copiers’,” the Head of New Business for PABS, Richard Duncan, said.

“According to Gambling Commission figures, thoroughbred racing accounts for about one-third of all online sports wagering in the UK, so it was an obvious move for us to begin offering the sport to our player base,” the Business Development Director for CopyBet, Anton Ivanov, said.

“PABS’ broad range of content, coupled with its flexible commercial approach, enabled us to feel completely confident about our horse racing launch. Its flexibility and existing integrations with our technology providers made it the perfect choice for the supply of racing to our brand. We are now also looking to launch greyhound racing at a later date.”

The Copybet announcement comes just weeks after PABS was chosen as partner to up-and-coming sportsbook Midnite, which was also offering racing for the first time.

Clarion Gaming announce new Charity Partner

November 16, 2023 Published by EuropeanGaming.eu

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The US-based International Center for Responsible Gaming (ICRG) has been confirmed as Clarion Gaming’s new Charity Partner covering the period November 2023 to October 2024.

The partnership was announced during the UK’s Safer Gambling Week (13th – 19th November) and follows applications received from a total of 24 not for profit organisations active in the safer gambling space.

ICE Event Director Andy Ventris, said: “ICRG’s stated mission is to help individuals and families affected by gambling disorder and to prevent the onset of gambling problems through high quality scientific research and evidence-based educational programming on gambling disorder and responsible gambling. It was this commitment to robust, independent research which shone through in the ICRG’s successful pitch to become our Charity Partner.”

He added: “We are committed to supporting the international industry’s safer gambling and gaming undertakings and the partnership will see ICRG have a high profile presence at ICE 2024, as well as at the co-located iGB Affiliate show, July’s iGB L!VE which takes place in Amsterdam and via Clarion Gaming’s content platforms. Our sector-leading events and media brands will provide an opportunity for ICRG to extend its reach and connect with relevant international stakeholders.”

Highlighting the significance for both parties, Art Paikowsky, President at the International Center for Responsible Gaming, expressed: “Becoming Clarion Gaming’s Charity Partner is a great honor that recognizes the 25-year history of our organization’s leadership in providing peer-reviewed evidence-based research to inform decisions to mitigate harm to players.

“It stands as a testament to the dedication and hard work of our board and staff in advancing responsible gambling initiatives. This collaboration presents a remarkable opportunity for both the International Center for Responsible Gaming and Clarion Gaming to join forces, contributing to and making a meaningful impact on the responsible gambling landscape together.”

Established in 1996 ICRG has provided independent, peer-reviewed research to help increase the understanding of gambling harms and find effective methods of mitigation. Work undertaken by the ICRG is impacting public policy and strengthening responsible gambling. Nearly $40 million has been committed to the ICRG, through contributions from the casino gaming industry, equipment manufacturers, vendors, sports wagering companies, tribal casinos and related organisations.

Only the best content for Groove with Onlyplay partnership

November 16, 2023 Published by EuropeanGaming.eu

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Rebranded aggregator and platform Groove is boosting its global content portfolio through a partnership with Onlyplay, the innovative provider of creative gaming content. Through this latest agreement, Onlyplay’s gaming portfolio will become available for Groove’s operator cluster and casino hub, through the Groove API.

Groove API game integration streamlines game provider integration and increases game variety, providing a better casino experience, faster and at lower cost.

Onlyplay’s unique proprietary content includes infinity play, slots, crash and instant win games with popular titles like Crystal Cascade, Jack Potter Deluxe, Hot & Spicy, Fighter, Lucky Tanks, Piggy Tap and Limbo Cat, amongst others, packed with tons of unique features, game mechanics, and creative touches that support both digital and traditional currencies.

With a strong roster of game providers, Groove continues to grow its library of content, adding more than 100 new games each month. These games range from time-tested classics to the most cutting-edge titles to hit the market. Covering slots, crash, tables, live dealer, sports betting, bingo, instant win games and so much more.

As part of the new business strategy behind the Groove brand, the company has just announced its own dedicated games studio, GrooveStudio, packing a portfolio of 32 immersive slots, table and crash games with a pipeline of 10 new games in production.

Groove Tech, has reorganised its brand platform, embracing Groove as the overarching commercial brand with aggregation as GroovePlay.

GroovePlay is Groove’s flagship game aggregator plugged into a huge portfolio of thousands of games from over 100 studio partners including Onlyplay.

Nordcurrent Acquires River End Games from Amplifier Game Invest

November 15, 2023 Published by EuropeanGaming.eu

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Nordcurrent acquires Swedish games studio River End Games, broadening its vision beyond mobile games into PC and console

Nordcurrent acquires River End Games; plans for the release of a brand-new IP the studio has been working on remain unchanged

Developer and publisher Nordcurrent has acquired the Gothenburg-based games studio River End Games as it looks to expand beyond its focus on mobile gaming as part of its growth plans. River End Games is a 17-strong team of highly experienced game developers led by Jonas Nordling, Anders Hejdenberg and Karl Broström, who have worked on AAA games like Battlefield and Need for Speed, smaller award-winning titles like Unravel and have created several original IPs.

River End Games was created in 2020 with investment and support from Amplifier Game Invest, a wholly-owned subsidiary of Embracer Group. For River End Games, essentially nothing will change in the day-to-day business and the studio will continue as usual; the name will remain the same and it will operate as a separate entity from Nordcurrent’s existing offices.

The studio has been working on an as-yet unannounced single-player game for PC and consoles with a strong focus on narrative and world-building, which will be published by Nordcurrent Labs, the publishing arm of Nordcurrent.

“River End Games’ team joining Nordcurrent is a big step in our strategy to expand beyond mobile gaming, where we have had a decade of success with games like Cooking Fever and millions of engaged monthly players,” the co-founder and Chief Executive Officer for Nordcurrent, Victoria Trofimova, said. “There is a lot of innovation happening in the PC and console ecosystem and I’m looking forward to Nordcurrent and River End Games taking an active role in this evolving market.”

Nordcurrent’s aforementioned decade of success has seen its mobile titles be downloaded over 500 million times by players worldwide. The expanding portfolio of games by Nordcurrent includes its flagship Cooking Fever along with Airplane Chefs, Pocket Styler, Murder in the Alps and more.

“At River End Games, we’re a small but passionate group of people who love games and live to create them,” the Chief Executive Officer for River End Games, Jonas Nordling, said. “Our goal is simple: to bring world-class experiences to gamers. In Nordcurrent, we’ve found a kindred spirit and long-term partner that shares our passion. We are very excited about this new partnership and can’t imagine a better ally to help us create worlds and stories that gamers will remember long after they’ve put the controller away.”

Tag: partnerships

Black Cow Technology and HITSqwad Evolving Jackpots

SuperWorld Partners with Tilia to Power its Digital Economy

OlyBet Becomes Premium Partner of Euroleague Basketball Until 2025

Bingo Brand Tombola Sponsors Return of Deal or No Deal on ITV

Frank & Fred Launches Brazil’s First Zimpler Go Integrated Casino

CT Interactive’s content is live in Spain with Casino777

PA Betting Services Signs Deal with CopyBet, Extending Reach with Innovative Operators

Clarion Gaming announce new Charity Partner

Only the best content for Groove with Onlyplay partnership

Nordcurrent Acquires River End Games from Amplifier Game Invest

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