Tag: eSports

Esports Insider, the leading B2B esports events and media company is excited to reveal the return of ESI Digital Summer on 8-9th September, and The Clutch, a pitch investment competition which provides some of the most promising esports focused startups with a chance to pitch to a panel of investors and judges, and the opportunity to promote themselves. This year’s winner of The Clutch will receive an exclusive place in Level 256’s leading incubator program, worth 5,000 Euros, and includes meetings with notable investors , partners, organisations, institutions and key accounts from around the world.

ESI Digital Summer will bring together industry leaders in esports, sports and global brands to discuss and debate investment, esports ecosystems, education and more, and will feature some of the world’s most innovative brand showcases. With over 60 speakers, 400 attendees and more than 16 hours of live content across two days, ESI Digital Summer is also offering unparalleled networking opportunities for all attendees. Speakers for ESI Digital Summer will include some of the industry’s most prominent thought leaders and brand authorities, and is set to be announced over the coming months.

The Clutch, in partnership with Level 256, an innovation & economic development platform dedicated to esports by Paris&Co launched in 2018 and supported by the City of Paris, has become a standout initiative within the industry. With applications now open, esports focused startups can enter to take part in this prestigious competition taking place on September 9th. Entrants will have just minutes to pitch before an esteemed judging panel starts their questions and investigation. The panel will decide the best company with the winner to be announced during the final moments of ESI Digital Summer.

The winner of The Clutch in 2021 will secure an exclusive place in Level 256’s industry leading incubator program worth 5,000 Euros. The winning company will also be offered both extensive promotion, and access to mentorship and guidance that will help elevate their company to the next level. Level 256 launched in November 2018 by Paris&Co and with the initiative of the City of Paris, has incubated 32 projects dedicated to esports, which created 168 jobs and raised over 20M€. The platform has gathered more than 103 speakers and mentors during their hosted events since its launch.

In its fourth edition, and now an annual ESI event, The Clutch has seen over 50 startups in its first two editions and seen some of the most impressive and industry-changing esports startups showcased. Previous winners have included esports performance company GScience who build performance systems tailored to gamers, and TEAMS.GG, a gaming matchmaking platform allowing players to find like minded people to create ideal teams, and play better together.

“It was extremely important and exciting for us to win The Clutch Digital as it was another proof [statement] that this kind of technology is relevant to the esports space, and that Anzu specifically is relevant in the ad space. It was great to be recognised by leaders in the space.” said Natalia Vasilyeva, VP of Marketing at Anzu.

“We are very thrilled to be a partner in this 4th edition of the ESI and The Clutch. We are looking forward to discovering the amazing entrepreneurs of the British esports world. It is also a great opportunity to support the European esports ecosystem by encouraging cooperation between France and the UK. We are happy to welcome the winner to benefit from our incubation program and we hope that this first step is just the beginning!” said Vincent Vercelli, Head of Incubation for Level 256 (Paris&Co).

“I am really excited ESI Digital Summer will return this September providing world class content and presenting some of the largest global brands, and will also host the fourth edition of The Clutch. This year we are looking forward to showcasing the most ground-breaking startup ideas and first-rate pitches in the industry, and as always, it will be a difficult process to whittle it down to a final four. Since its inception in 2019, we have continued to see more and more esports startups enter the space and here at Esports Insider, we are proud to continue providing a platform for those companies looking to stand out, and unapologetically push boundaries in the esports industry.” said Sam Cooke, Managing Director and Co-founder of ESI.

Fnatic CS:GO team to lead a fitness campaign to improve gamers’ in-game performance.

Fnatic, the high-performance esports brand, has announced a campaign with Freeletics for The Extra Mile: a campaign to improve the performance of gamers by implementing Freeletics’ proven training methods. This engagement was brokered by German sponsorship agency SKH Sports.

In collaboration with the Fnatic HPU, the Extra Mile Campaign is designed to help gamers unlock the next level of their potential in-game and IRL. This campaign will directly connect Freeletics with the esports audience by inspiring and challenging the Fnatic fan to not just level-up in-game, but out of game too, to take control of their lifestyle and performance.

This campaign is designed to show that grinding like a pro involves more than just practising your game. It’s training right. It’s thinking right. It’s knowing how to best support your game IRL.

With a mixture of in-game training and physical and mental training with Freeletics, anyone can get better (and stay better) over time in the right way. The campaign content will be centred around Fnatic Counter-Strike talent, in particular the infamous JW and young gun Jackinho. With the assistance of the Fnatic HPU director Jens Hofer, the two parties have been working together to create a performance orientated environment for the players.

Freeletics CEO Daniel Sobhani said: “Continuous development and hard work towards a self- set goal is what both Freeletics and Fnatic have in common. This means never giving up, never quitting, going the extra mile to achieve greatness again, again and again. Leveling up together comes naturally and I am very excited to see how we will enable this dynamic audience to physical and mental mastery together.”

Director of Fnatic’s High Performance Unit Jens Hofer said: “Modern esports performance demands so much from players both on the server and in their everyday lives. We’re happy to partner with Freeletics to help show the benefits of physical and mental fitness on in-game performance, not just for our top level pros, but for everyday gamers as well.”

New engagement supports expansion in additional markets

Real Luck Group Ltd. and its subsidiary companies doing business as “Luckbox” (the “Group”), a leading provider of licensed, real money esports betting, is pleased to announce an engagement with SolutionsHub Limited, a company specializing in egaming regulation and licensing. This new engagement will help drive 2021 and 2022 revenue growth at the Group by facilitating expansion into new markets and jurisdictions.

SolutionsHub, based in Douglas, Isle of Man, will assist the Company’s mission to expand into new markets and regions through the acquisition of gambling licenses that complement the Group’s existing Isle of Man license. SolutionsHub will also offer support with regulatory affairs, including anti-money laundering compliance and responsible gambling commitments.

The engagement follows the news that the Canadian Senate last week voted in favour of Bill C-218, known as The Safe and Regulated Sports Betting Act, which proposes to make it lawful to bet on a single sports or athletics event.

“Our Isle of Man license already allows us to offer wagering to sports and esports fans in territories around the world, and our intention is to access more markets through the acquisition of additional licenses,” said Real Luck Group CEO Thomas Rosander. “The SolutionsHub team is among the world’s best when it comes to gambling licensing, making them the perfect partner to expand our business of delivering regulated, secure, and entertaining esports betting for existing and future customers.”

“We are thrilled to be working with Real Luck Group,” said SolutionsHub Egaming Specialist James O’Kelly. “Real Luck Group prides itself on integrity and providing the highest levels of player safety and security. We look forward to helping Real Luck Group achieve its licensing and regulatory goals.”

Virtus.pro now has its own place for fans – VP.Bearloga game house. The game house previously known as Cyber Loft transforms into VP.Bearloga with visual design being completely changed to match Virtus.pro’s brand colors.

The VP.Bearloga’s lobby will feature live streams of Virtus.pro matches, and all the PC stations will be packed with HyperX devices. In addition to the club’s trophy stand, guests will have an opportunity to follow Virtus.pro’s legacy through many authentic jerseys from previous years with players’ autographs. Sergey Glamazda, Virtus.pro CEO: “In traditional sports, each club has its own home venue or even a bar where fans gather to watch and discuss the matches of their favorite team. We decided to combine these two formats and create our own place for VP fans where they can not only meet and watch live streams together but also get to know their favorite players, attend autograph sessions, special events, and club’s master classes.”

Alexey Alexandrov, Head of the VP.Bearloga game house: “The idea of opening a Virtus.pro game house on the foundation of Cyber Loft has been in the air for a long time. It’s been a great journey as finally, the Bears got their own haven, and the rebranding has given a new life to our club. Now everyone coming to our club can feel what it’s like being a part of the big VP family and immerse themselves in the esports atmosphere even more.”

The epidemiological situation does not allow us to host any events at the moment. However, we will definitely hold a big event within the walls of VP.Bearloga in compliance with all security measures as soon as the situation stabilizes. Stay tuned and look for additional announcements.

One of the problems for those wishing to bet on eSports is where to find historical data on the teams involved for bettors to make an informed decision. With traditional sports there are not only huge volumes of form but also any number of outlets offering access to it but until now this has not been the case with eSports.

Dragoni.gg (pronounced Dragon Eye) is being launched.

Dragoni Founder, Mark Cole, explains: “Traditional bookmakers have viewed eSports as ‘just another market’ like tennis or football but it is far more nuanced than that. Very few people bet without doing any research – even if they are supporters backing their own team. eSports bettors are no different and Dragoni’s offering will, as a result, be a more immersive experience than previous eSports-only bookmakers, most of whom have now diversified their business into other areas of the industry.”

He added: “eSports is growing in popularity almost exponentially and we feel very strongly that nobody has catered for the needs of the eSports bettor fully. I am also happy to talk with traditional bookmakers looking for a properly tailored eSports product as Dragoni is intended to be both a B2B and B2C product.”

Dragoni is licensed by the UK Gambling Commission.