Food Inclusions Market to Grow US$ 18,055.32 million, Globally, by 2028 at 5.7% CAGR, COVID-19 Impact and Global Analysis by The Insight Partners


According to new research study on “Food Inclusions Market to 2028 – Global Analysis and Forecast – by Type, Form, and Application,” the market is expected to grow from US$ 12,282.65 million in 2021 to US$ 18,055.32 million by 2028; it is likely to register a CAGR of 5.7% during 2021–2028. The market for food inclusions is significantly competitive due to the presence of several regional and local manufacturers and buyers. The market is expected to remain lucrative during the upcoming years due to the widening applications of food inclusions. Food inclusions are used in varied applications, including bakery items, confectionery products, breakfast cereals, beverages, and snacks. Food inclusion manufacturers compete in the global market based on product quality, price, and product differentiation. The market players are investing heavily in their R&D activities to cater to changing consumer preferences and introduce innovative products. The rising demand for food inclusions is expected to broaden during the upcoming years.

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In 2020, Europe held the largest share of the global food inclusions market. The growth of the food inclusions market in Europe is mainly attributed to the region’s large-scale production and domestic consumption of food inclusions, which is fueled by food & beverage manufacturers’ urge for product innovation with the use of novel ingredients. According to a report published by Food Drink Europe, the food & beverages industry in Europe accounted for ~US$ 1,463.5 billion in 2020, making it one of the largest manufacturing industries in Europe. The growth of this industry is driven by the rising demand for convenience food, frozen food, and RTE meals, which is subsequently boosting the demand for food inclusions. However, Asia Pacific is expected to register the highest CAGR in the market during the forecast period. The high demand for packaged food such as cakes, bread, chocolates, jellies, and frozen desserts is projected to expand the food inclusion market in the region.

Value Addition to Achieve Product Differentiation to Influence Market Growth

The food & beverages industry players must differentiate their products, along with adding value to their existing product line, to sustain market competition. Food & beverage manufacturers identify food inclusions as a time-saving and economical way of bringing innovations in their existing products, as these ingredients can skip the step of formulating an entirely new product recipe. Food inclusions are used as mix-ins in the existing product recipe to achieve an altered texture, color, aroma, or flavor. Food manufacturers use standout colors, shaped inclusions, and indulgent inclusions in their products during Halloween and Easter to achieve product differentiation in the market. In April 2021, Marks and Spencer plc issued a legal complaint against its supermarket rival, Aldi Stores Limited, on the grounds of copyright infringement. Marks and Spencer plc sued Aldi Stores Limited on the claim that the latter’s Cuthbert the Caterpillar cake was similar to the former’s Colin the Caterpillar cake. However, the only factor differentiating their cakes is the food inclusions used in them. Thus, food inclusions are widely being used to add value and differentiate products from competitors, which is catalyzing market growth.

Food Inclusions Market: Segmental Overview

Based on type, the food inclusions market is segmented into chocolates, fruit and nuts, flavored sugar and caramels, and others. In 2020, the chocolates segment accounted for the largest revenue share. However, the fruits and nuts segment is expected to register the highest CAGR during 2021–2028.

The food inclusions market, by form, is segmented into solid and semi-solid. The solid segment dominated the market in 2020 and is expected to register a higher CAGR during the forecast period.

By application, the market is segregated into dairy and frozen desserts, bakery products, breakfast cereals, chocolate and confectionery products, and others. In 2020, the bakery products segment accounted for the lion’s share in the global food inclusions market. However, the breakfast cereals segment is expected to register the highest CAGR during the forecast period.

Strategic Insights

Report Coverage


Forecast Period

2020 – 2028

No. of Pages


No. of Tables, Charts & Figures


Market Size in 2021

12282.65 Million (USD)

Market Size by 2028

18055.32 Million (USD)

Forecast Period CAGR


Segments covered

Type, Form, Application

Country Scope

US, Canada, Germany, France, Italy, Australia, Russia, China, Japan, South Korea, Saudi Arabia, Brazil, Argentina

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Impact of COVID-19 Pandemic on Food Inclusions Market

The COVID-19 pandemic has propelled consumers to opt for healthy food products with various functional properties. Additionally, to adapt to the new routine imposed due to lockdown, the consumer’s desire for new and innovative products to experience different culinary cuisines is influencing the market trends for food inclusions. Fruits and nuts are expected to witness an increasing demand during the upcoming years owing to the health benefits. Travel restrictions are influencing the flavor trends in food products and beverages as people cannot travel and experience the exotic flavors of different regions and countries. Owing to which, food manufacturers are incorporating exotic flavor ingredients in their products. For instance, Asian-inspired food inclusions such as mocha and taro are witnessing a surging demand among consumers. Therefore, despite the COVID-19 pandemic has had a negative impact on the production and supply of food inclusions, it has positively influenced the product trends in the market.

Food Inclusions Market: Competition Landscape and Key Developments

ADM; AGRANA BETEILIGUNGS-AG; Barry Callebaut; Cargill, Incorporated; Georgia Nut Company; Kerry Group PLC; Puratos; Sensient Technologies; Taura Natural Ingredients LTD; and Meadow Foods are among the key companies operating in the global food inclusions market. The major players in the food inclusions market are focused on strategies such as mergers & acquisitions and R&D to increase their geographic presence and consumer base globally.

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$RFOX Token Backs Itself With Revenue Generating Assets And Millions Of Users With Latest Acquisition


Vietnam based RedFOX Labs Joint Stock Company (‘RedFOX’) has made its first significant investment as a venture builder with its acquisition of MYMEDIA Digital.

MYMEDIA Digital is Myanmar’s largest digital marketing platform that connects consumers directly to brands and influencers across food, fashion, sport and entertainment. It is one of the most heavily visited platforms in the country.

Its advertisers include global brands such as Samsung, Huawei, Nestle, Lenovo, Grab, Realme, VIVO and GrandRoyal who market directly to the 35 million users engaging in the platform per month.

Through this acquisition, RedFOX gains a football and sports app that has nearly 100K downloads and content channels for Style, Health, Tech, Sport, Business, Cars and Food.

Remarkably, more than 20 million minutes of video content is viewed each month with MYMEDIA  users.

Ben Fairbank, CEO, and Co-founder of RedFOX Labs commented:

“This acquisition is a pure plug-and-play model for us at RedFOX Labs. Our expertise is in scaling technology and building integrations and interoperability to add exponential value to the platform.

“This acquisition will allow us to build out the equivalent platforms in Vietnamthe Philippines, and Indonesia with a Rolodex of global advertisers already using MYMEDIA Digital who are chomping at the bit to get exposure to these other countries in Southeast Asia.

“The Southeast Asian market has 360 million internet users, with almost a third – 104 million – aged between 25 to 34. They are young, highly platform-literate, and have a thirst for technology and digital inclusion.

“They would use MYMEDIA Digital in a heartbeat – it just doesn’t yet exist in those countries. Our team’s focus on building and scaling technology is the bread and butter of RedFOX Labs.

“This is what RedFOX Labs has been working towards for two years and we are now hitting these acquisition goals.

“In 2019 alone, the Southeast Asian internet economy saw $100B in transaction volume. COVID-19 would have exponentially increased the transactional capability over 2020 as there was a marked shift to digital purchasing.”