eksa-introduces-air-joy-plus-ultralight-gaming-and-mobile-headset-with-7.1-surround-sound-and-enc-technology

EKSA Introduces Air Joy Plus Ultralight Gaming and Mobile Headset with 7.1 Surround sound and ENC Technology

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With an eleven-year history of developing and manufacturing headphones for top global brands, gaming peripheral experts EKSA is pleased to announce the release of its latest headset, the Air Joy Plus. This Ultra-light wired gaming headset with 7.1 surround sound, noise cancelling microphone and advanced ENC technology to block out external noise is available directly from the EKSA website for $35.99/£28 approx until January 31st 2022 (RRP $55.99/£43 approx)

The EKSA Air Joy Plus 7.1 surround sound gaming headset was developed by pro gamers and game designers to be ultra-light and thus comfortable for long gaming sessions. Weighing in at just 204 grams, the Air Joy Plus is almost half the weight of most other gaming headsets currently available in the market. The slim, yet sturdy, inner metal body distributes the pressure evenly across the head while the soft woven, extra-large and breathable earmuffs ensure a comfortable fit with less clamping force. 

The Air Joy Plus headset allows gamers to enjoy extreme immersion whilst gaming with 7.1 surround sound (driver included) so they can hear exactly where enemies coming from as if they were actually in the game itself. The custom-tuned driver and accurate and balanced audio production means gamers can tell where a noise is coming from rather than be overwhelmed by thundering explosions, in turn losing the subtle footsteps of opposition players. If being used in a noisy environment on a smartphone or Nintendo switch, the Joy Plus’s built in Electronic Noise Cancellation technology drowns out external noise to ensure the gamer isn’t distracted and can focus on the gameplay.

The noise canceling microphone picks up the voice clearly while isolating the ambient noise and the detachable design allows it be removed when not in use. The audio wire is also detachable and the 90° adjustable hinge makes the headset extremely portable for travelling, mobile gaming or for wearing around the neck when on a gaming break. The volume slider and microphone mute button are easily accessed on the Air Joy Plus for quick and convenient control.

Compatible with most smartphones, the EKSA Air Joy Plus also provides seamless use across multiple platforms including Windows 7/8/10, PC, Laptop, Mac, PS4, PS5 and Nintendo Switch.

The EKSA Air Joy Plus 7.1 Surround Sound Ultra-light Gaming Headset is available directly from the EKSA website for $35.99/£28 approx until January 31st 2022 (RRP $55.99/£43 approx)

Specifications

  • Driver Diameter: 40mm
  • Impedance: 32Ω+15%
  • Sensitivity: 92±3dB
  • Frequency Range: 20Hz-20KHz
  • Weight: 204±10g
  • Type-C Cable Length: 2.0m/6.6ft
  • USB Extension Cable Length: 0.8m/2.6ft
made-in-india-silly-royale-gets-season-2-of-squid-game-inspired-content

Made-in-India Silly Royale Gets Season 2 of Squid Game-Inspired Content

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  • Developed by SuperGaming, Silly Royale is India’s premier social game with over 12 million downloads on mobile.
  • Inspired by Netflix show ‘Squid Game’, Squid Royale Season 2 brings Honeycomb Dalgona and Tug of War to Silly Royale in addition to ‘Red Light Green Light’ that debuted in Season 1.
  • Squid Royale Season 2 is the biggest update to Silly Royale with many community-requested features such as voice chat and streamer mode as well as allowing three times the number of players to play at once.

Made-in-India social game Silly Royale gets a second season of Squid Royale content. Squid Royale is a mode in Silly Royale that has games inspired by the popular Netflix show ‘Squid Game’. Season 1 debuted with ‘Red Light Green Light’ and Season 2 will see Honeycomb Dalgona and Tug of War come to Silly Royale. Players will be able to enjoy these additions to the free in-game mode from this weekend.

“Squid Royale Season 2 is our biggest update to Silly Royale yet with new game modes, and fresh features that the community has requested since the game’s launch,” says Christelle D’cruz, co-founder and General Manager, Silly Royale. “It’s also our biggest in terms of player count with 40 being able to play Squid Royale at once — that’s over three times more than what our maximum player count was for any given mode prior. Hopefully players enjoy what we have planned for Season 2 of Squid Royale in Silly Royale.”

Silly Royale Squid Royale Season 2 Update — What’s New
40-player Squid Royale

Honeycomb Dalgona

Tug of War

Streamer Mode

Referral program (earn gems — Silly Royale premium currency, by inviting your friends)

Leaderboards

New epic skins — VIP Bull, VIP Stag, VIP Lion, and Santa

Voice chat in public matches

Furthermore, Silly Royale’s best players of season of Squid Royale on the game’s official Discord server enter into a raffle to win a PS5 and entry to Silly Royale IRL — a celebration of the game’s community to be held at the end of Season 2 in Pune in January 2022 (subject to Covid-19 restrictions). Season 1 saw 22-year-old Sagar Sharma from Meerut winning an iPhone 13 Pro Max 256GB with 110 wins in Squid Royale.

Other Squid Game-inspired modes like Glass Bridge and Marble Game will also be playable down the line, so join the official Silly Royale community on Discord to be the first to know when they’re available.

Silly Royale’s first season of Squid Royale had over 745,000 pre-registrations with 2.7 million players killed by the doll in ‘Red Light Green Light’ game. Furthermore, more than 302 million coins — in-game currency that are earned through play — were spent by players.

Squid Royale joins Silly Royale’s well-received Jail Break, Hide & Seek, and Murder Mystery modes. Silly Royale is available to download for free on the App Store and Google Play.

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Bidstack continue commercial progress with two new partnerships

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Bidstack, the leading in-game advertising platform, has announced two new gaming partnerships that will expand the company’s global reach and continue the strong commercial progress they have seen so far in 2021.

The new partnerships will see Bidstack deliver non-intrusive in-game ads for Gold Town Games (World Hockey Manager) and Spinoff Games (Disc Golf Valley) as they look to capitalise on a new, incremental revenue stream that is designed to protect their artwork and most importantly, respect the experience of the player.

World Hockey Manager is a mobile game that is available across iOS and Android devices, it allows players to create and control their own ice hockey club. It is the world’s first mobile hockey manager game and will feature in-game ads and in-menu ads delivered by Bidstack. While Gold Town Games have integrated Bidstack’s SDK to create a new sustainable revenue stream that sits alongside their existing monetisation strategies.

Disc Golf Valley is a disc golf game that allows players to take on a collection of spectacular disc golf courses around the world whilst competing in tournaments and playing against their friends online. The game, which is available on Android, iOS and PC, was released in June 2021 by Spinoff Games. The in-game ad placements fit in seamlessly with the gameplay and feature around the starting tee of each course as players prepare to take on each challenge.

Of the new partnerships Antoine Jullemier, Head of Supply at Bidstack said “We are delighted to be partnering with Gold Town Games and Spinoff Games.

These partnerships diversify the audiences brands can reach in-game with Bidstack. More importantly though, they empower our gaming partners to continue creating great games with a monetisation strategy that respects their artwork as well as enhancing the gaming experience which supports customer acquisition and retention.”

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Pixel Federation joins the Playing for the Planet Alliance

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Together with SEGA Europe, Bandai Namco Entertainment Inc, Perp Games and Creative Assembly, Pixel Federation joins the fight to save our planet.

Pixel Federation is the first games company in Slovakia to pledge to keep environmental activity at the heart of its games.

Pixel Federation, a Slovakia-based game development studio, today announces its membership of the Playing for the Planet Alliance. After a successful year of landmark new games and local efforts to fight the pandemic, Pixel Federation is now implementing environmental initiatives, joining the Playing for the Planet Alliance, facilitated by the UN Environment Programme (UNEP).

The Playing for the Planet Alliance is driving the video games industry to reduce its carbon footprint and integrate environmental activities in live games. In joining the Alliance, game companies have made commitments to positively impact the environment, ranging from integrating green activations in games to reducing emissions. Green activations refer to educational content focusing on different environmental topics integrated in video games. Pixel Federation is determined to make environmental contributions a key part of its strategy moving forwards; prior to joining the Playing for the Planet initiative, it participated in a project ‘10,000 trees’ by the city of Bratislava planting close to 100 trees in the city.

Lucia Sickova, one of four co-founders and Chief Learning Officer at Pixel Federation said, ‘Participating in the Playing for the Planet Alliance will drive us even further in our awareness of our climate change activities.’

She continued: ‘The world is changing in front of our eyes and I truly believe each and every one of us can be the cause for the change that needs to happen. Every small decision an individual makes is the difference we can make to our planet. Being the first game developer in Slovakia to join Playing for the Planet Alliance is just the start of a set of new initiatives we are putting in place so we can play our part in making the world a greener and cleaner place for future generations.’

Core Commitments

As part of the Playing for the Planet Alliance Pixel Federation has committed to undertake the following initiatives, among others:

  • First, Pixel Federation will inspire action by supporting off-the-grid (physical) innovation through education. Pixel Federation already supports and works with a number of key educational projects aimed at supporting tech and innovative education and opportunities for young people in Slovakia. Pixel Federation’s next initiative is to educate people around supporting our planet and provide students with tangible and innovative solutions to tackle climate change.

  • Pixel Federation will host on-the-grid events (in game) to target its already dedicated fanbase, encouraging action against deforestation and ocean cleaning. Games including fan favourites Diggy’s Adventure, Trainstation 2 and Port City – which cumulatively see 250,000 DAU (daily active users) – will host these in-game events to drive action in a rewarded capacity, and inspire physical activity outside of the game.

  • Pixel Federation pledges to map its carbon footprint in 2021, with the long-term aim of achieving net-zero emissions.

  • Pixel Federation will also participate in the Green Game Jam 2022.

These commitments will see Pixel Federation driving environmental change in the gaming industry, and even further within tech in Eastern Europe, encouraging fans and users to take action.

Annually, the Playing for the Planet Alliance’s Green Game Jam brings together the biggest names in the games industry across mobile, consoles and PC to educate and empower millions of players to act for the environment. Thrilled to be part of the Green Game Jam, one of Pixel Federation’s core beliefs is supporting the next generation of game developers. It is already doing this through a number of impactful charitable projects that focus on encouraging and driving education, technology skills and opportunities for young people in Slovakia as well as existing Pixel Federation employees and Slovakian developers.

“When it comes to climate, keeping all our emissions down will require all hands on deck. The video gaming industry is a new ally in the race for a net zero and nature positive planet.” said Sam Barratt, Chief of Youth, Education and Advocacy Unit of the UN Environment Programme (UNEP). “We are delighted to have the support of Pixel Federation. The commitment of these gaming companies shows recognition that we all must play our role in the global effort to lower carbon emissions and effect real change towards sustainability.”

The games industry and related technologies are constantly growing and adapting, and with a global reach, people are rightfully looking to this industry to see how it is participating in the fight against the climate crisis. The Playing for the Planet Alliance already has the likes of Sony, Microsoft and Ubisoft in its corner, and now with Pixel Federation joining the ranks, game developers from every corner of the globe are coming together to tackle this emergency head-on.

play-squid-game-in-real-life:-silly-royale-irl-announced

Play Squid Game in Real Life: Silly Royale IRL Announced

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SuperGaming has revealed Silly Royale IRL, an on-ground, real-world experience to complement its popular social game, Silly Royale. At the end of each season of Silly Royale, the game’s top players will be invited to play its modes in real-life.

The first event is slated for January 2022 which would allow Silly Royale’s best to play the season of limited-time Squid Royale games in Pune with the community and developers (subject to Covid-19 restrictions). For those that aren’t as confident in their Silly Royale skills, they can also take part in Silly Royale IRL by joining the official Discord community.

To give fans a taste of what to expect, SuperGaming has released a video of Silly Royale IRL as played by the game’s own makers.

“Squid Royale is the most popular mode in Silly Royale right now,” says Christelle D’cruz, co-founder and General Manager, Silly Royale. “The outpouring of excitement from our fans in-game has been infectious, leading us to think about how we could spread that joy beyond their phone screens. Silly Royale IRL is our attempt at just that.”

And this isn’t all. In addition to access to Silly Royale IRL, getting to the top of the game’s leaderboard gives players a chance to win sought after prizes such as the PS5 and iPhone 13 Pro Max too. Season 1 saw 22-year-old Sagar Sharma from Meerut winning an iPhone 13 Pro Max 256GB with 110 wins in Squid Royale.

Silly Royale’s first season of Squid Royale had over 745,000 pre-registrations  with 2.7 million players killed by the doll in ‘Red Light Green Light’ game. Furthermore, more than 302 million coins — in-game currency that are earned through play — were spent by players.

In addition to this, SuperGaming recently teased Squid Royale Season 2 on the game’s official Discord server. Games like Honeycomb Dalgona, Tug of War, Glass Bridge, and Marble Game will  be playable down the line, so join the official Silly Royale community on Discord to be the first to know when they’re available. It will also bring a host of hotly requested features to Silly Royale. These include streamer mode and a referral program too.

Squid Royale joins Silly Royale’s well-received Jail Break, Hide & Seek, and Murder Mystery modes. Silly Royale is available to download for free on the App Store and Google Play.

belong’s-arena-clash-tournament-is-back!

BELONG’S ARENA CLASH TOURNAMENT IS BACK!

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Belong Gaming Arenas UK are excited to announce the return of it’s flagship tournament, Arena Clash. With qualifiers kicking off from 24th January 2022, players from across the country can join together at their local arena to build their best team and take part in the tournament. Arena Clash welcomes every player, no matter how experienced, to show off and improve their skills through intense competitive play.

Players will fight it out this season across returning titles Tekken 7, Overwatch, League of Legends, and Valorant to gain the chance to win a prize pool value of over £17,000, hardware, peripherals, merchandise and much, much more!

To join your local Squad, go to https://www.belong.gg/arena-clash/ and represent your region to face off against other arenas in this hard-fought battle.

Arena Clash will be fought out across 10 weeks through Spring 2022, in Belong Gaming Arenas across the UK, reaching its climax with a highly anticipated final to crown the champions. Players will have a chance to walk away with great prizes and national glory!

ocean-outdoor-uk-&-admix-take-brands-into-the-metaverse-with-nft-billboards

Ocean Outdoor UK & Admix take brands into the metaverse with NFT billboards

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Admix, the In-Play company that bridges the gap between brands and the metaverse, today announces a new partnership with Ocean Outdoor, the UK’s leading digital out of home (DOOH) operator, to send brands into the metaverse.

Brands are increasingly waking up to gaming and virtual worlds as a new form of ‘real’ estate on which to advertise. As the digital and physical worlds converge, consumers now spend similar amounts of time immersed in each, creating a new frontier for advertising. Virtual platforms such as Roblox, which has 220 million monthly active users, and Sandbox, which recently sold a plot of virtual real estate for USD $4.3 million, are leading this convergence via realistic experiences such as games, concerts and fashion shows.

The partnership between Admix and Ocean Outdoor UK signals a new dawn for the advertising industry as the two companies join the dots blending the physical with the virtual world. A series of activities that couple DOOH with virtual worlds are planned for the next year and beyond, aimed at maximising eyeballs for advertisers in the DOOH market, which is already projected to be worth $50bn by 2026.

The starting gun will be fired with the launch of three DOOH ad spots into the metaverse as NFT billboards. Ocean’s first drop will feature digital replicas of three bespoke DOOH locations which are similar in design and scale to its premium city centre UK assets including a spectacular tri-screen roadside location, a giant curve screen full motion location and The Loop city centre full motion network in Manchester and Birmingham.

Using Admix’s In-Play technology and Ocean Outdoor UK’s brand partnerships, the NFT billboards will synchronise with the creatives displayed on their real-world counterparts. This collaboration is an adland-first that paves the way for global brands looking to take steps into the formative metaverse.

Samuel Huber, CEO and Co-Founder at Admix, commented:

“Admix’s partnership with Ocean Outdoor UK is a watershed moment for the advertising industry, creating realistic ad experiences that merge physical and virtual worlds for the very first time. The metaverse is the perfect playground for Ocean’s creativity and its customers are making a symbolic step that will mark them out as pioneers of a new form of advertising which has unlimited reach. Of course, this is just the beginning: there will be dozens of ways for brands to engage consumers in the metaverse and Admix aims to be the gateway for brands to help shape the future of digital experiences for their audiences.”

Ocean Outdoor UK Joint Managing Director Phil Hall said: “Under this agreement, all of the elements that make Ocean a market leader in the real world – high quality builds with unmissable, unskippable ads served in an environment that people choose to be in – apply equally, if not more so, in the virtual world. This partnership is a natural evolution for the company and has an indisputable link to the core Ocean product and the wider addressable market.”

Admix has pioneered In-Play, a non-intrusive digital ad format which creates an advertising experience similar to the real-world. As an increasing number of users enter worlds such as Roblox, Sandbox and Decentraland to name but a few, brands need the infrastructure to reach and engage people in virtual worlds without disrupting their experience.

Starting from Sunday 12th December 2021, the Ocean Outdoor UK and Admix NFT billboards will be auctioned via the world’s largest NFT marketplace, OpenSea, and displayed by the successful bidders within Somnium Space. Social VR platform Somnium Space is an immersive space where users can purchase digital land and build games and experiences within it. The partnership with Admix means Ocean’s Labs division and the Ocean UK sales team will be able to sell an engaged 16 to 34 audience as a cohesive physical and virtual combined offer.

 

metaverse-development-studio-melon-appoints-new-game-director

Metaverse development studio MELON appoints new Game Director

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Ethan McKinnon, pioneering gaming YouTuber, is joining metaverse development studio MELON as Game Director. McKinnon has developed games independently, created game content for a wide range of companies and organizations, and played a part in turning Minecraft gameplay into a YouTube content mainstay.

McKinnon’s mix of hands-on game expertise and executive experience is the perfect fit for MELON’s growing brand and artist clientele and for the studio’s primary platform, Roblox. “I’m excited to be a part of MELON, a company that is leading the charge in the metaverse,” McKinnon says. “We’re working with some of the largest brands in the world and being able to create unique experiences for the Roblox community that haven’t been achieved in this space yet is cutting edge!”

McKinnon went from pushing a favorite game studio to let him and his fellow players create mods, to playing key roles in the gaming industry. He has worked for multiple Fortune 500 companies including Northrop Grumman, Boeing, Booze Allen Hamilton, USAA, and Microsoft. As a gamer and independent creator, he and his family established one of the first popular channels on YouTube for gameplay, racking up half a million subscribers, and later branching successfully into Twitch.

All of McKinnon’s skills and creative instincts will come into play at MELON, the leading development studio for branded experiences in Roblox that just leaped into its first original game, Jump Kingdoms. With clients as varied as Chipotle and the NFL, and artists including Ava Max and KSI, MELON has built the places and events that bring in millions of visitors and result in significant virtual goods sales on the bustling game platform.

“Ethan knows all sides of the game, from playing them passionately to creating them for major corporations,” explains Devon Thome, MELON founder and CEO. “I’ve had the pleasure of watching Ethan grow in the industry for a long time, and I’m honored to finally have him joining MELON. People with his level of expertise and attention to quality are rare.”

young-entrepreneurs-booming-business-moves-into-gaming-and-esports

Young entrepreneurs booming business moves into gaming and esports

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A young entrepreneur in the UK who set up his business at the age of just 17 with £300, has moved into the gaming and esports industry due to huge consumer demand pressures.

George Greenhill, Founder of Protein Package, established the healthy snack brand business in 2017 from his parents’ home in Wolverhampton whilst he was still at secondary school.

The business provides a ‘pick and mix’ style approach to ordering a variety of nutritional supplements and snacks online which are sourced from all over the world. The company really took off in 2020 owing to an increase in online consumer habits during the pandemic.

This recent growth has resulted in gamers and esports fans requesting that Protein Package expands into the gaming supplementation space to accompany their wide range of sports supplements and ‘better for you’ snacking options.

In November 2021, Protein Package decided to answer consumer calls and make the move, commenting on the expansion into the gaming sector, George said: “We’re very excited to be entering this ever-expanding market, especially one with innovative brands popping up all of the time. We made the progression from selling only high protein products to general healthy snacks back in 2019 and felt now was the right time to dive into the gaming and esports supplement market.

We’ve been getting requests daily to help improve the range of gaming supplements in the country and it’s a community I have always had close ties with. After looking into the UK market, we felt it has been neglected and left behind due to the lack of top brand availability such as GFUEL, CTRL and Razorwire when compared to America and Canada. At Protein Package, we want to change that so gamers don’t have to wait for weeks to receive international shipments which can face lengthy delivery and expensive unexpected customs charges.”

Sophie Edwards, Brand Manager at Protein Package said: “We’ve been working closely with various companies around the world to import all the best gaming supplements into the UK and offer the largest range. Many of the products have energy-boosting properties like the sport-focused supplements we currently stock so believe many of our existing customers will benefit from being able to try these brands out as a pre-workout.”

As of last week, Protein Package already has GFUEL Energy listed on their website that includes all the bestselling flavours and the popular collaboration flavours with industry heavyweights KSI and PewDiePie. GFUEL’s other products such as Energy Crystals, Ready-To-Drink Cans and Hydration Formulas will be imported and introduced online in the coming days.

George and Protein Package are aiming to have several other brands added to the store before the start of the New Year and prioritise offering the most competitive prices with fast UK delivery.

mads-“viggomopsen”-mikkelsen-crowned-red-bull-solo-q-champion

Mads “Viggomopsen” Mikkelsen crowned Red Bull Solo Q Champion

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Red Bull Solo Q, the official 1v1 League of Legends tournament, came to an exciting end this weekend as Mads “Viggomopsen” Mikkelsen was crowned the Red Bull Solo Q Champion, besting Arnas “arnax” Stepanauskas in a confident 4-2 victory.

Set in one of the most visited tourist attractions in Germany, BMW Welt, and with Eefje “Sjokz” Depoortere as global face of the initiative, the Red Bull Solo Q World Final closes out an amazing year for League of Legends Esports.

The Red Bull Solo Q World Final kicked off on Saturday, December 4th, with 19 of the world’s best 1v1 League of Legends players entering the group stage to decide who moves on to the elimination rounds. The single lane map Howling Abyss saw players forced to switch up their usual playstyle– along with a sudden death mechanic pushing players to fight in a shrinking Ring of Fire after 7 minutes. The opening day saw the two USA players, DarkWings and bradleyyy eliminated, leaving North American fans with the Canadian Doxa as their only hope. French top-laner Raphaël “Lingwi” Claudé, who looked like a very strong competitor moving into the final, could only put forward a 1 win 3 loss performance which saw him eliminated in the group stage.

Sunday saw the kick-off of the Playoffs and elimination matches. Mads “Viggomopsen” Mikkelsen, one of the strongest players in the group stages, continued his dominating run all the way until the final, besting Hamboly 3-1, Doxa 3-0 and You MERT Bro 3-1 with amazing adaptability, switching up the playstyle based on his opponents’ champion picks. On the other side of the bracket, Lithuanian ​​Arnas “arnax” Stepanauskas made his way to the final with tough 3-2 wins over both Shakara and Potatis, before besting HULKSMASH 3-1, with a thrilling final game where HULKSMASH looked sure to take First Blood.

Although Viggomopsen entered the final as the clear favourite, it was arnax who took an early lead with a win in game one. However, Viggomopsen’s calmness and measured approach allowed him to take back control, winning the following three games in a calm and confident fashion. arnax took the W in a nail-biting game five, surviving with only a sliver of health left. However, staying composed in a closely fought game 6, Viggomopsen remained patient as the Ring of Fire enclosed and took First Blood, and the Red Bull Solo Q World Title.

Following the win, Viggomopsen said: “I think I really screwed up a lot, I should have won the matchup quite easily but I kinda panicked a couple of times. But thankfully the pick was too strong late game, so even though I was really nervous and really stressed out I still got it.”

Speaking on Red Bull Solo Q, runner up arnax said: “The experience overall was great. I just took it one game at a time, I wanted to not come last place so going top two is great for me. I like all the guys, I’m really great friends with them all right now, so it’s been great.”

The show stopping final act of the renowned amateur circuit, Red Bull Solo Q features 1v1 duels where the player must draw “First Blood,” take down the opponent’s tower, or reach a 100-minion score to claim victory. Having run for a number of years, the tournament has seen multiple heartwarming success stories of amateurs competing in the tournament, and then progressing on to greater League of Legends success.